A wonderful thing about WhatsApp is that you can use it to grow your business! How, you may ask?
In India, one of the most commonly used messenger services is WhatsApp. Almost anyone who owns a smartphone has WhatsApp on their phone. Over 487 million Indians use this app on their mobile phones. From good morning texts to forwards to important announcements, we see everything here.
Here are some key ways in which WhatsApp can help you and your online business grow.
Interaction with Customers 24×7
If a potential client finds your WhatsApp number and wants to connect with you, the first thing you want is for them to get a quick response. These days everyone wants everything to be done quickly, understandably so. And if your company takes time to respond to them, there is a good chance that they will lose interest and move on.
Now you can contact your customers on WhatsApp any time they reach you. You can ensure a quick response as well as solve some of the commonly asked queries. And if they have a unique question, they can talk to your sales department.
Identify and Qualify Leads
It is essential to have a list of all the potential leads so that you can convert them to clients.
So, WhatsApp interaction services like LivServ takes down details of the people that contacted you, like the name, phone number, etc.
However, all the people who stumble on your WhatsApp account are not serious about availing of your services. We go through the list and make sure that only pursue quality leads that have a high chance of becoming your customers.
A Chance for Branding
Now you can showcase all your products on WhatsApp itself. For example, if you are a tour and travel agency, you can post information about your available packages on WhatsApp itself. This way, your potential customers can go through all the details and contact you with package-specific questions.
Moreover, it also becomes easier for your customers to understand your services there and then when they have visited your WhatsApp account. It creates a beautiful user experience.
Furthermore, while conversing with someone on WhatsApp, you have a chance to promote the style of your business. For example, if you are a firm providing legal services, you can converse and project a professional yet simple style that could instill confidence in your business.
Inform Customers About New Developments
Whenever your business has new products, new offers, upcoming seminars, or upcoming workshops, you want your customers to know about it ASAP. And one of the most effective ways to communicate this to your customers is WhatsApp.
You can send them messages from your account, and you can also convey the message through your status on WhatsApp. This way, people will be informed about your upcoming events without them having to look for them.
You can send messages to your potential leads for whatever new thing you are introducing. For example, if you are working in the education or healthcare industry, you can inform your clients about upcoming workshops and seminars. You could also tell them about discounts on your products or courses.
And once your clients are interested in the project, they can quickly contact you on WhatsApp itself to avail the services.
How Does LivServ Come into the Picture?
LivServ provides WhatsApp interaction services. This means we will get you quality leads and increase customer interaction. Moreover, we provide lead management tools that help you analyze your lead data, like their geographical area and so on.
The best part is we provide 24×7 uninterrupted customer support on WhatsApp. Our special agents will be available around the clock so that they can help your customers if they want to discuss their queries. This way, you get to have automated messages that guarantee instant replies and customer support that provides a personal touch to your service.
So, these are some of the ways in which WhatsApp can help your business. What about you? How has Whatsapp helped your business grow?
Mr. Prassanna Kumar is Industry veteran with in-depth experience in managing 24×7 chat agents and different marketing activities. He has experience at growing brands in different industry verticals. You can connect with him at his linkedin profile