Imagine yourself in a crowded retail offline store.
As terrified as you are with the crowd, a charming & interactive salesman can calm you down.
Live chat customer support work the same way.
Any new visitor to your website is bombarded with a range of options to choose from in addition to their own apprehensions about the business.
Live chat support works well in such critical times.
What is Live Chat?
Live chat is a customer interaction platform, usually used to engage anyone who is looking for information.
Fully managed live chat allows you to directly ask for background information and gives you the chance to research the case without letting the customer wait in line.
In this context, Live chat vs Chatbots is a matter of business preference and their customer service support systems.
Livserv recommended combining the power of both conversational AI bots and live chat agents to better serve your customers. We will elaborate more on this in the following section.
Why Live Chat is Important to Address Critical Sales Challenges?
Live chat customer service integration is well-recognized as many companies promote their web chat as the first customer contact. Let’s explore how it work at critical times online:
Live Chat support is NOT for lead generation
If you’re looking at managed live chat as a tool for lead generation, you may have to reconsider your options. Lead generation is a process of landing interested parties on to your webpage and prompting them to inquire more about it.
What live chat customer service platform offers is excellent sales prospecting.
Prospecting ensures that every lead that lands on your webpage or social media channels are swiftly attended to, based on which are categorized as a potential fit for further engagement.
Livserv’s live chat options give you hot leads
While you get hundreds of inquiries on your webpage per day, your company staff are forced to entertain cold leads who show no interest in your product or solutions. More often, it leads to a resource challenge where your company staff is handling all types of leads to convert into potential customers.
Try out Livserv’s 24/7 live chat interaction service.
Livserv deploys well-trained agents that align with your business identity and entertains cold leads. As a business, the advantages of live chat on your website are –
- Re-allocating company staff to core business activity
- Handing over to you only the most potential leads who are likely to convert
- Managing a chuck of customer support service channels at less than half the actual handling cost
FAQ page is NOT enough, use Live Chat for proactive support
More than 87% of consumers say that they appreciate being contacted proactively.
Most online businesses provide proactive support by means of extensive FAQ pages on their website with troubleshooting questions, tutorials, and videos. However, proactive support doesn’t stop here. Live chat integration on your website is a great way to evolve it further.
You can set a live chat to trigger when a visitor goes back and forth between service pages on your website. THIS is a critical time when visitors hint that they are interested to know more about your business.
Supercharge proactive support with Livserv’s hybrid interaction platform
Try out Livserv’s hybrid interaction platform that combines the power of conversation AI chatbot and live chat agents 24/7.
As a business, the advantages of using the hybrid interaction module from Livserv are –
- Automate greeting your visitors on the website or social media channel
- Give them the option to connect with human agents for live interaction
- Allow them to make appointments or real-time diagnoses, for instance, a health tech platform can avail of our live chat services to receive patient data and share expert feedback in near real-time.
Upto 90% of customers believe that the “Live Chat” button gives them confidence as they get real-time help.
Online brands have reported that the customers who have live chat experience tend to come back and buy more often.
It’s evident enough that without live chat benefits, a business will struggle not only with sales but also with building trust with their online visitors.
Capture visitor data directly into your CRM with Livserv
Try out Livserv live interaction modules to integrate any visitor data directly into your CRM, like Hubspot, ZohoCRM, Salesforce, etc.
Just like how Amazon follows up with its customer at every stage of the buyer journey, with CRM integration, you can choose to replicate the same with your qualified leads.
If you’re looking to integrate live chat support for your business, request custom pricing today! Leave us a comment if you liked reading this post!